DEPARTMENT NEWS

University of Lahore

30
NOV
SOCA Faculty Member attended International Conference

Arooj Arshad, lecturer at School of Creative Arts, University of Lahore has participated in Second International Conference on Dynamic Innovation ICDI2017. The conference was held on 9th to 10th November at Malaysia University of Science and Technology, Kuala Lumpur, Malaysia. This conference provides opportunities for the delegates to exchange new ideas and application experiences face to face, to establish business or research relations and to find global partners for future collaboration. A number of notable scholars and academicians like Prof. Dr. Premkumar Rajagopal (President and Vice-Chancellor, Malaysia University of Science and Technology), Dr. ShardulPhadnis, Prof. Emeritus Sureshwaran Ramadass, Dr. Jagdeep Singh Jassel participated in conference as Keynote Speakers. 

Arooj Arshad presented her paper titled 'Explaining the Consumer’s Buying Behavior from the Perspective of CSI Model: A Case of Pakistani Bridal Fashion Industry' on first day of conference. School of Creative Arts, UOL encourages the participation of its faculty members and research scholars in international research avenues and also facilitates the faculty members in every way possible. 

 




  • SOCA Faculty Member attended International Conference
  • SOCA Faculty Member attended International Conference
  • SOCA Faculty Member attended International Conference
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